此APP实施相关信息:
模块:CEI
GUI事务码:
功能描述:Landing Pages
OData服务:CUAN_CONTENT_PAGE_SRV
UI5激活SAP应用:/sap/bc/ui5_ui5/sap/cuan_cntpg_man
权限角色::
此APP对SAP支持如下:
模块:Marketing Expert;
版本:SAP S/4HANA Cloud
Required Back-End Product:Marketing
APP类型:Transactional(SAP Fiori (SAPUI5))
数据库支持类型:HANA DB exclusive
此APP对BSP支持如下:
BSP名称:CUAN_CNTPG_MAN
BSP包:UI_CEC_CUAN_CNTPG_MAN
BSP组件及版本:SAPSCORE 106
BSP运用地址:/sap/bc/ui5_ui5/sap/cuan_cntpg_man
APP使用行业:
Cross Industry,Utilities
摘要:The following processes make up the Segmentation and Campaign Execution for Newsletters scenario:The marketing expert accesses the Content Studio and creates an email template for the newsletter. Based on the template, the marketing expert creates the emails required for the newsletter issues.The marketing expert creates a segmentation model with a segment that contains all subscribers that are included in the selected communication categories. The same category is used in the segmentation model.Based on the final segment, the marketing expert creates a target group and releases it.The marketing expert creates a newsletter campaign that references the target group, and adds the email created for the newsletter issue to the newsletter campaign.The marketing manager releases the campaign.The marketing expert activates and schedules the campaign.After the scheduling, the campaign will be executed by the system and the newsletters are send out to the customer.The customer receives the newsletter and opens it.The marketing cloud system frequently requests success data for the executed campaign from the email service provider.Based on the behavior of the customer, such as opening the email, clicking links in the email, the marketing expert analyzes the success of the newsletter campaign.This Product Feature is also valid for SAP Hybris Marketing (On Premise)